Entry-level SEO. No theatre. No complications. Just consistent, focused, results-led optimisation, powered by Semrush and data.
WHAT IT IS
SEO Essentials is a first-of-its-kind on-page and content SEO management service.
It focuses purely on improving the pages you already have. No technical rebuilds. No AI search optimisation. No link building campaigns. No strategy workshops.
It is a structured monthly process where we identify ranking gaps, on-page weaknesses, and content misalignment, then correct them.
This is entry-level SEO in scope, not in standard.
HOW IT WORKS
Every month includes four hours of targeted SEO management. We review live ranking data, audit priority pages, and implement improvements based on measurable opportunities.
Work is focused on:
- Pages closest to revenue
- Keywords with realistic ranking upside
- Structural on-page weaknesses holding visibility back
- Other Semrush and Google Search Console insights
You receive a Semrush-generated monthly report showing progress, movement, and outstanding issues, and email help desk support is available during office hours.
This programme is directed entirely by Semrush, using its world-leading Adobe-backed data and insights.
We use it to:
- Identify keyword gaps and ranking opportunities in traditional Google Search, including local SEO
- Audit on-page errors and technical flags affecting individual pages
- Track movement across agreed priority terms
- Benchmark competitors within your market
The reporting you receive is pulled directly from Semrush with integrations to Google Search Console and Google Analytics.
No custom dashboards. No inflated reporting decks. Just the data that matters, clearly presented.
WHY IT MATTERS
Most websites don’t fail because they lack ambition. They fail because no one is maintaining alignment between content, structure, and real search demand.
Search moves. Competitors refine pages. New keywords emerge. Intent shifts. If your site is not being reviewed and adjusted consistently, it drifts. Rankings slip. Pages become misaligned. Opportunities are missed.
SEO Essentials prevents that drift.
It ensures:
- Priority pages stay commercially aligned
- Metadata remains competitive
- Content reflects current search behaviour
- Internal links support your strongest revenue pages
- Ranking gaps are identified before competitors take them
SEO is not a one-off project. It is an ongoing discipline. SEO Essentials keeps the fundamentals under control, so your visibility does not erode while others improve theirs.
REQUIREMENTS
All websites must be hosted on a platform that meets modern hosting specifications and is technically optimised and indexable.
If your website does not meet these standards, our SEO Hosting and Technical SEO Jumpstart services are mandatory, as on-page and content optimisation cannot compensate for weak infrastructure.
COSTS
£500 per month per website.
Includes 4 hours on-page and content SEO management, and all tools and reporting required.
Prices exclude VAT. Minimum 6-month term, then monthly rolling.